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Puley
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Instagram

Instagram hashtag search with real plays

Instagram hashtag search for your AI. Ask ChatGPT or Claude for a hashtag and Puley reads Instagram's own page for it: the top reels with their plays, creators and captions, and how many reels use the tag. No login.

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The top reels under a tagPlays, creator, captionNo Instagram login
#airfryer, 11M reelsReal read · 3 Nov 2026
@that_fooodie_girl · air fryer liners7.2M plays
@doubleoskitchen · 15-minute chicken fajitas2.56M plays
Reels shown · Instagram's top picks12
Ask next: “What do the top ones have in common?”

That's an example. Create a free account and read yours for real; it works on anything public.

Short answer

How do I search a hashtag on Instagram?

In the app, search the tag and open its page of top posts. Puley reads that same page for any hashtag and hands your AI the top reels with their play counts, creators and captions, so it can tell you what's working.

How to

Two ways to search a tag

The free way works. The Puley way is one message, on any device, and you can ask about the result.

In the Instagram app

Free, scroll and look

  1. Search the hashtag in Instagram.
  2. Open the reels one by one.
  3. Note the plays yourself.

With Puley

The numbers, ready to compare

  1. Ask: “Top Instagram reels for #airfryer.”
  2. Puley lists them with plays, creators and captions.
  3. Ask your AI what the top ones do differently.
Watch

See Puley work in ChatGPT

One minute of real screens: ChatGPT on its own, then with Puley, then Claude and the dashboard.

Use it for

What people search tags for

Ask in plain words. Your AI does the rest with what Puley reads.

Content ideasSee which reels on a topic took off.
Creators to work withThe accounts behind the top reels.
CompetitorsWhat's working under your niche's tags.
Then go deeperRead any reel's transcript or comments next.
Compare

Hashtag research compared

An honest look at the options, including the free ones.

OptionPriceLoginNumbers
Instagram appFreeYesPlays on each reel
PuleyFree plan; Plus $20 a monthNoPlays, creator and caption in one list

Instagram shows signed-out visitors 12 top reels per tag. Checked November 2026.

Questions

Instagram hashtag search: questions

How many reels?

The 12 top reels Instagram shows for a tag, plus the tag's total reel count.

Does it need my Instagram account?

No. Puley never logs in to anyone's account.

Can it do TikTok hashtags too?

Yes: ask for a TikTok hashtag and it lists the videos TikTok shows under it.

What about one account?

Ask for an Instagram account and Puley reads its followers and recent posts.

More

Also in Puley

One add-on does all of these, inside the AI you already use.

Instagram follower countsFollowers and post performance for any public Instagram account.Competitor reportsEvery Monday: what your competitors posted, launched and cut.TikTok transcriptsEvery word from any TikTok, then ask your AI what made it work.

Close the AI gap.

Spin for $1 to $10 free to start. Add Puley to ChatGPT or Claude, say what you want done, and it gets done. On your phone and your computer.

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