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Play · See what a competitor pays Google for

Competitor keyword research, without a keyword tool

Competitor keyword research usually means a keyword-tool subscription. With Puley, your AI shows the Google searches a competitor pays for, what each click costs them, and the searches that bring them free traffic.

Instead of SpyFu at $39 a monthabout 8¢ a look

In Claude today; in ChatGPT once OpenAI's review publishes it.

You

What Google searches does gymshark.com pay for, and what does a click cost?

Your AI, with Puley

The searches their ads show on, how many people search each one a month and what a click costs; or the searches they rank for, with their position and clicks.

UsesPuley dataGoogleGoogle AdsSpyFu
How it works

One sentence, three steps.

Instead of a keyword-tool subscription for a few lookups.

  1. 1Give the competitor's website.
  2. 2Puley reads its record of Google ads and rankings for your country.
  3. 3Your AI shows the searches, what they cost, and the gaps you can take.
Try saying

More ways to ask.

  • “Where does my competitor's Google traffic come from?”
  • “Which searches does allbirds.com advertise on in the UK?”
  • “Compare the searches two rival sites rank for”
Questions

Asked and answered

Is this their real ad spend?

It's the searches their ads have been seen on and what a click costs on each, from an ad-tracking database. Searches they keep paying for month after month are the ones that make them money.

Can I see where their free traffic comes from?

Yes: ask for the searches they rank for, with their position, the page that ranks and the clicks it gets.

What does it cost?

About 8 cents for the 15 searches they pay for most.

Close the AI gap.

Spin for $1 to $10 free to start. Add Puley to ChatGPT or Claude, say what you want done, and it gets done. On your phone and your computer.